CEO at Newcleus Communication GmbH – Austria
For more than eight years Gabriela was responsible for advertising and marketing issues of industrial goods in Central & Eastern Europe. Later she decided to cross the bridge and start with new tasks and challenges in a renowned advertising agency. But this was not enough for her: based on this cross-over experience she ventured the step into self-employment and founded her own agency. Focussed on two pillars strategic communications and event-marketing she successfully established “NEWCLEUS Communications” as creative and reliable partner for companies as well as non-profit organisations.
After accompanying the Austrian Chapter of the IAA (International Advertising Association) for several years, she was appointed as Executive Director in 2018. Under her lead the EFFIE Awards were re-organized and developed to a flagship project. The IAA is looking forward celebrating the 35th EFFIE Awards this year.