Head of Digital Department at Media House / WM – Lithuania
Rimvydė Rimkūnaitė is Head of Digital department in of the biggest media agency in Lithuania. In this role, she defines digital strategies for all Media House Lithuania (Wavemaker) clients, which include the biggest global and local companies. Also she is responsible for driving all digital innovations and looking for new opportunities in fast changing digital world to keep her digital department quality at the best level.
Rimvydė started her career in digital advertising right after finishing Communication Bachelor‘s Degree in Vilnius University, so now she has more than 6 years of experience. This experience led her to successfully manage all digital department in her media agency and create successful strategies, campaigns and relations with the clients.
She is passionate about making even the smallest campaigns as effective as possible not forgetting about the creativity. Because brilliant media plan and numbers itself are worthless without catchy, creative and clear message. Digital world is cluttered with millions of advertisements so being innovative and creative is the only way to stand out these days.
In free time, Rimvydė loves to watch science fiction movies, read books and travel.