Bernhard Krumpel

Head of Group Communications at NOVOMATIC AG – Austria

Bernhard Krumpel has been in business for more than 20 years. Currently he works as Head of Group Communications at NOVOMATIC. The NOVOMATIC AG Group is one of the largest gaming technology companies in the world with a turnover of EUR 2.5 billion in 2017. The Group has locations in more than 50 countries and exports high-tech gaming equipment to more than 75 states. 

After having studied Economic Sociology, he began his career as the press officer for the Lower Austrian financial administrative district and chair of the NÖGUS, the Lower Austrian Health and Social Fund. 

He then moved on to the Federal Ministry of Internal Affairs, where he worked for three years at the office of the minister. Afterwards, he led the state secretary’s office in the Ministry of Infrastructure until October 2004. As a PR expert, he went on to become a manager of a Motorola subsidiary. In 2008 he changed to the Rosam Change Communications agency, where he worked as a manager until the end of 2011.

Since 2010, Krumpel has been on the board of the Public-Relations-Consultants in the professional association of advertising and market communication. He is a member of its committee, the highest management body in the advertising association. 

Apart from Economic Sociology, Krumpel also finished a training course on public relations, as well as a university degree in advertising and sales. In addition, he is also a legally certified expert on Public Relations ( 

Krumpel lectures at a training college and enjoys passing his PR knowledge onto his students. In 2014 he published his first specialised book “Special topics in Public Relations”, one year later “Special topics in Public Relations II” followed. From time to time he also writes articles in specialised media referring to Public Relations and Media.