Regional Marketing Director at Danone – Poland
Inga Songin, Regional Marketing Director Danone (Dairy & Plant-Based) CEN, the structure consisting of Poland, the Baltic states, Eastern Europe and the Nordic countries – altogether 13 countries. Responsible for 12 brands, both global and local. Leading multinational team of 70 people.
Inga has been working in marketing for 15 years in various multinationals, different FMCG categories, managing variety of brands. The adventure started in Unilever, then NIVEA. In Kimberly-Clark she worked as Category development Director and then Marketing Director for CE region.
Inga believes in visionary marketing, with brands having the power to contribute to a better world. Brands that
do the stories before tells the stories. And passionate markets.
In 2010 Inga joined DANONE, leading biggest dairy brands: Danio, Actimel, Danonki and Activia. After few years became Marketing and PR Director for Żywiec Zdrój (Danone Waters Division, definite category leader.
After 4 years, Inga returned to the dairy and plant-based business as Regional Marketing Director for CEN. She is responsible now for marketing strategy of 13 global and local brands and for Alpro brand integration with the dairy business, all in line with meaningful mission: bring health through food to as many people, as possible.
Inga Songin graduated of the Adam Mickiewicz University in Poznań as Marketing and Management Master at the Faculty of Law and Administration. Additionally, Inga has completed postgraduate study of sales and marketing strategies.