Yannis Christopoulos

Innovation Strategy Director at Soho Square Athens – Greece

Heading SSQ’s digital business unit for the past 4 years, delivering creative & online strategy for clients such as Heineken Group, Barilla, SEAT, Jose Cuervo, JTI.

Yannis has 8 years experience in content & campaigns with all kinds of integration, digital media, storytelling, customer engagement, and technology tied together.

He ’s contributed in customer excellence, SaaS product growth and launching several brands in the FMCG, Spirits, Tech, and Entertainment industry. Above all, he relishes the opportunity of working with talented people from vastly different backgrounds to drive change in perception, value and most importantly, culture.

When not obsessed with a project or a book, he sleepwalks to watch NBA games (Go Knicks 😐), venture on unplanned road trips, scour Reddit and stuff Pocket with content he ‘ll never consume.