Vice-Presidente of Publicis Conseil – France
In July 2019, Alexandra Evan, former Managing Director at BETC, took the vice-presidency of Publicis Conseil alongside Agathe Bousquet, CEO of Publicis Groupe France and Co-CEO of Publicis Conseil, and Marco Venturelli, Co-CEO of Publicis Conseil overseeing the creativity.
Alexandra joins the Management Board of Publicis Conseil and, alongside Agathe and Marco, manages all sales teams and strategic planning. She leads major clients and drive the development of the agency.
The appointment of Alexandra, a few months after Marco’s, show the ambition to place Publicis Conseil on a creative strategic of excellence. Thanks to their complementarity, the trio puts at the service of the customers their international experience, their strategic analysis and their creative talent.
After a Master in Negotiation and Mediation at Harvard, Alexandra began her career at Y & R New York, then Paris. She worked there for Volvic & Danone waters, Novotel and Ricard. In 2009, she joined DDB where she moved between Paris (Head of International Strategies), London (Global Strategic Director) and Latin America (VP Strategy) for regional and international accounts such as Johnson and Johnson Beauty, Unilever Food & Beverages (Lipton, Maille, Flora, Wall’s Ice Creams) and SAB Miller (AB InBev). In 2015, she joined BETC as Strategy Director and then moved to Head of Strategy, before being appointed General Manager in 2018.
In June 2020, Alexandra has been recognised in Ad Age’s line up of ‘Women To Watch Europe 2020’. This prestigious list celebrates ‘women who are changing the industry and making themselves at companies of all kinds – agencies, technology providers, marketers, and media platforms.