Natalia Baidala

Head of Marketing and Communication in Ukraine and Moldova at Mastercard Europe S.A.

Natalia’s biggest professional win is creation and leading creative and effective marketing and communications team, who implement over 400 B2C and B2B2C projects of different complexity annually.

Working as Marketer for a decade already, she was responsible for Marketing in different countries, including Georgia, Central Asia countries, now working for Ukraine and Moldova. 

From 2013 till 2019 Top of Mind in Ukraine tripled, each 3rd Ukrainian is naming Mastercard as 1st payment brand in the country. 6th year ongoing Mastercard is acknowledged as the best Payment System based on the Ukrainian National Public Rating done via consumer’s voting.