Head of Strategy- LAFOURMI
Jordane is Chief Strategy Officer at Lafourmi, Parisian sports creative agency.
He has more than 10 years of experience in advertising agencies, with a specialization in sports and Entertainment.
He worked in France and European markets for leading brands such as Puma, Uber Eats, NBA 2K, Lego Star Wars, Paco Rabanne and Betclic.; for the most prestigious rights holders: French Football Federation, NBA, UFC, Ligue 1 Uber Eats, France Rugby and with some of the most notable athletes such as Neymar Jr, Usain Bolt, Teddy Riner, Novak Djokovic, Francis Ngannou and Daniil Medvedev among others.
He believes in the power of culture and sports to bring to life strong products and brand stories to connect with audiences.