Tarik Bayar

Marketing Director- North America Reckitt

TARIK BAYAR started his career in L’Oreal Turkey and worked in large CPG companies as Unilever, Philip Morris and Reckitt and across different geographies, North America, Africa, Middle East and Turkey in different managerial positions.

He is a seasoned marketeer lead several award winning campaigns throughout his career.

Creating purposeful brands is his current focus area.

On this theme, The SKIP the RINSE campaign with Finish has changed the ways of communication not only for the Finish brand but for the entire category.

He is now working as Marketing Director in North America Reckitt and his passion continues to scale Finish brand’s purpose to a higher level.