Campaign Planning and Brand & Content Marketing Director, HBO Max EMEA, Warner Bros. Discovery
Marina has 15+ years experience within PayTV and streaming industry, building and implementing best-in-class consumer-centric marketing campaigns across EMEA.
In her current role she is responsible for driving brand growth and equity for HBO Max streaming service across EMEA by creating and leading the full-funnel execution of brand and title campaigns, such as House of the Dragon, Game of Thrones, Westworld, Euphoria and more.
She has led creative development and implementation of HBO Max launch campaign across 21 EMEA markets (Nordic, Iberia, CEE and The Netherlands).
Brand storyteller and growth enthusiast, passionate for digital trends and creativity driven by data.