Strategy & Data Director - Razorfish France (Publicis Groupe)
You can't walk, run or dance without your two legs!
Ombeline believes that the best ideas come from a good mix between the left brain (method, data, rational) and the right brain (creativity, intuition, emotions).
That is why she joined Publicis Groupe in 2018, after 7 years of experience working for strategy and consulting firms (Equancy, Accenture Strategy) and with a Master of Science in Marketing Management from EDHEC Business School.
Over the past 12 years, she has supported international clients on strategic topics from ecommerce to digital consumer experiences, from marketing performance to corporate and brand purpose, from digital transformation to innovation and business growth opportunities.
She now co-runs the Strategy and Data Department at Razorfish, that gathers strategic planning, SEO, Analytics and Performance as well as Social Intelligence, with one ambition: reconcile the consumer, brand and business lenses throughout all strategic approaches.