Olga has 30 years of vast and successful experience in advertising and marketing with over 150 brands. She has managed Ukrainian offices of international network agencies such as Grey, Scholz&Friends and Ogilvy and has held senior marketing management positions in companies in the fields of television, fintech and banking in Ukraine and Moldova.  

In 2023 she has joined NovaPay, one of the biggest Ukrainian payment systems that is the first non-bank financial institution in Ukraine to receive an extended NBU license, which allowed it to open accounts and issue payment cards. As CMO Olga is responsible for strategy, brand development, communication and launch of the first non-bank finance digital service and application in Ukraine which reached the number of 550 thousand clients in the first year of operation.   

 Olga has a long relationship with the Effie as a juror and participant in the local competitions over the years and is looking forward to continuing this journey.