Sebastian Perschke is Business Director at INNOCEAN Worldwide Europe, leading European marketing initiatives for Hyundai Motor Europe. He has more than 25 years of experience across international and regional brands, with a focus on strategy, creativity and integrated campaign development across multiple European markets.
His work focuses on connecting strong creative ideas with clear business objectives and measurable impact. He has led complex multi-market campaign setups, helping align global direction with local market needs while ensuring consistency and effectiveness.
Sebastian brings a pragmatic, effectiveness-focused perspective to marketing, shaped by many years of working across brands, markets and organisations. He believes that strong creativity is most valuable when it creates real impact.