Svitlana Stepanenko

Managing Partner, BetterSvit

Svitlana Stepanenko is Managing Partner of BetterSvit, the first-ever recipient of the Independent Agency of the Year title at Effie Europe 2025, and ranked among the Top 15 independent agencies globally by the Effie Index 2024.

With 20+ years in marketing communications, she has led campaigns that have earned 70+ Effie Awards, including the Grand Prix at Effie Ukraine and Effie Europe wins.

Svitlana is a strategic leader with a creative soul, driving impactful work for global brands, local leaders, and social initiatives. She actively contributes to the industry’s development through leadership roles in international and national marketing organizations.