Antonella Lupica
CEO - Golin Italy
Since 2015, Antonella has been leading the Italian operations of Golin, a global public relations agency dedicated to driving meaningful change for brands.
She is pioneering a new model for building a PR agency—one rooted in cultivating authentic, relevant human relationships and working in close partnership with clients to co-design and implement strategies aligned with their brand purpose and long-term vision. This approach is complemented by a modern business structure that prioritizes sustainability and flexibility. By assembling top-tier professionals with a deep understanding of clients’ needs, the agency has achieved steady, organic growth marked by both efficiency and success.
In her career, Antonella has overseen international communication projects in the Life Sciences and Health sectors, many funded by the European Union, alongside initiatives for both Italian and global clients. With over two decades of experience, she has collaborated with high-profile brands across diverse industries—including Technology, Telecommunications, Healthcare, Food, Entertainment, Luxury, Fashion, Design and Travel—consistently delivering impactful results in the Italian market through strategic expertise, seamless execution, and a personal, human touch.
She holds a bachelor’s degree in Modern Languages from Università Cattolica and a master’s in Public Relations from ISC in Milan.