Ashley is a strategic leader with over 10 years’ experience specialising in brand and experience innovation. Ashley currently sits on the leadership team for Dentsu Lab, a team dedicated to delivering innovation and impact for partners through creative R&D. As Global Head of Strategy, she partners with clients across markets to envision future opportunities, define clear vision and purpose, and work through the innovation process through collaborative methodologies. She draws on her experience applying emerging technology and original thinking across sectors and audiences to create first-of-their kind solutions that drive change.
Originally from London, Ashley previously worked at AKQA, where she led a portfolio of luxury and culture-defining brands. She is now based in Amsterdam, having relocated in 2020 to open the EMEA office for Jam3 in Amsterdam. Ashley transitioned to lead the Experience capability for Monks across EMEA and APAC, following Jam3’s integration into the network.
Ashley is internationally awarded and has previously sat on juries for Cannes Lions and The Webby Awards. She advocates for female and under-represented talent in the creative industry, having participated in RARE Google Leadership Academy, Mentoring in Brixton Finishing School and SheSays Amsterdam
