Beatrice Pettinelli, Creative Director, Dentsu Italy

Beatrice is a Creative Director in dentsu Italy with a background as surprising as a plot twist. Starting as a Strategist in 2010, after 6 years she decided to join the AKQA creative team becoming a copywriter on projects between Italy and the whole European network. At Ogilvy Italy, she crafted award-winning campaigns for fashion brands and ONGs. Beatrice has worked with a diverse range of clients across various industries like Zalando, Campari Group, Prime Video, Ferrari, Fendi, and Decathlon.