Dafni Prosalika

Dafni is a Partner at REBORRN, where she helps Fortune 500 companies reinvent how they operate, rethinking customer experience, marketing, and commercial models for the digital age. Before joining REBORRN, she led Marketing and Growth for a leading B2B FMCG company in Southeast Europe and headed Commercial for Greece’s largest digital agency, ATCOM.

Earlier in her career, she founded Sigmund, a boutique communications agency that grew to represent global clients including DIOR, BP, Turkish Airlines, and Thomas Cook.

A psychologist and criminologist by education, Dafni is endlessly curious about what drives people's choices. When she’s not working, you’ll find her hiking, skiing, or spearfishing, usually somewhere off the beaten path.