Nataša Šarčević

Nataša Šarčević is the Director of Marketing and Innovation at Atlantic Grupa, SBU Snacks.  

She has over two decades of experience in Marketing and R&D within the FMCG sector. Nataša has worked on the development of products and brands from scratch in local and regional companies as well as on the development of mega-loved brands in international companies like PepsiCo, Carlsberg and Atlantic Grupa.  

Nataša's passion for driving positive brand and consumer change is evident in her permanent pursuit for product innovation and excellence in brand development.