Niamh Murphy is Head of Planning and Behavioural Science at Forsman & Bodenfors, Dublin. With more than a decade of experience in strategy, she works across brand building, communications and behavioural insight, helping organisations and brands alike create more meaningful connections with consumers.
Niamh has led strategic programmes for leading multinational brands across multiple sectors, contributing to award-winning work recognised everywhere from the European Effies, Cannes Lions, the Epica Awards, to the New York Festivals Awards and beyond. All of which is made possible by her unerring drive to find out how humans tick.