Susanne Plümecke

Susanne Plümecke is European COO of INNOCEAN, overseeing the brands Hyundai, Kia, and Genesis. With over 25 years of experience in the marketing and advertising industry, she has held leadership roles at renowned agencies such as DDB, Scholz & Friends, and MediaMonks, where she led major automotive accounts including Volkswagen and Mercedes-Benz. Known for her pragmatic leadership style and ability to structure complex challenges, Susanne combines outstanding brand management with entrepreneurial thinking and a strong results-driven mindset.
Recent jury experience includes hosting and being part of the Gerety Awards all-female jury panel, built to evaluate how ads really resonate with female audiences.