Edina Szabó has been with Omnicom Hungary for 25 years. Since 2019, as Managing Director, she has been primarily responsible for the commercial division, which involves developing and negotiating media terms for the entire client base across all media types. Over the past two and a half decades, she has held various positions and spent […]
As Strategic Director at The Smarts, Borislav leads the agency’s strategic work, making sure every campaign is built around clear business goals and real results. His 22-year career began in journalism and developed through advertising, giving him a strong understanding of storytelling, brands, and audiences. Over the past two decades, he has helped brands grow […]
Originally from São Paulo, Brazil, and with over 15 years’ experience working as a strategist, Bianca has worked for top agencies in Brazil and the UK – working on some of the world’s most famous brands from McDonald’s, Lurpak, British Airways, Vodafone and Milka. At Ogilvy London, she led the strategy for the award-winning Mayor […]
Global Integrated Communications Manager on Heineken’s Global Brand team, leading global campaigns, special cultural projects, and creative development across regions. Recognized in 2025 as a Top 10 CREMA Marketing Leader by Adlatina. Previously served as Director of Marketing & Communications for Heineken Brazil, the brand’s largest market, where Heineken became the country’s number one beer […]
Iva Barbarić Kasun is a marketing leader who believes that great work, innovation and creativity can move both people and business and bring added value. With over 15 years of experience across brand strategy, digital marketing, and consumer-led communication, she is currently Head of Marketing, Market Research and Customer Experience at Zagrebačka banka, part of […]
Alba Abelló Balmes is an award-winning creative shaping ideas where culture and community collide. With a strong background in creativity, copywriting, and experience-led thinking, she builds participatory campaigns audiences don’t just see, they join. Championing bold, human ideas that truly resonate. […]
One of the most respected experts in brand strategy and communication on the Polish market. Partner and co-owner of the leading brand consulting agency CPC Brand Consultants. Has 18 years of experience in developing and implementing communication and brand positioning strategies. He has led key strategic projects for brands such as ING, Allegro, Credit Agricole, […]
Anders is an award-winning Creative Lead at Marketsquare, a full-service, cross-platform agency based in Copenhagen and part of the ONLY network. With over 15 years of experience in the creative industry, he has worked across a wide range of disciplines, helping brands define their voice and connect meaningfully with audiences. He has been behind internationally […]
I a Brand Manager with 13 years of experience in FMCG, gained across both multinational organizations and entrepreneurial ventures. She currently leads Core+ beer brands Madri and Staropramen in Bergenbier SA, with expertise spanning brand strategy, brand management, 360° campaigns, and brand launches. Her career includes successful work on local brands such as Edenia Pizza and international brands including Wipol, Cif, and […]
