Sophia Goerner is European Strategy Director at Innocean Worldwide Europe, where she has led strategic thinking across the agency’s European network since 2016. With over two decades of experience, she has built deep expertise across the full spectrum of the automotive world, from mainstream and innovation-led brands to premium and luxury, shaping strategy for some […]
Sebastian Perschke is Business Director at INNOCEAN Worldwide Europe, leading European marketing initiatives for Hyundai Motor Europe. He has more than 25 years of experience across international and regional brands, with a focus on strategy, creativity and integrated campaign development across multiple European markets. His work focuses on connecting strong creative ideas with clear business […]
Sıla means “where one belongs, or home.” Ironically, Sıla moved around a lot as a kid and never felt like she belonged anywhere. Like fish in water, most people rarely notice the medium they live and breathe in, but being an outsider gave Sıla the perspective of a great observer: one that lets her spot […]
Daria Kashirina is a brand and creative strategist. She’s data-informed, not data-driven. She uses data to ask better questions, not to outsource judgement. Her job is to hold the full picture at once: what the numbers suggest, what culture is doing, and what a brand can realistically do next. She currently works at INNOCEAN Europe, […]
Odile grew up in the middle of the marble atelier of her dad, learning how to design and sell the work. Then started a career managing artists, developing their PR and founded an art studio in Berlin. Later on, Odile discovered a new interest: observing and understanding people’s behaviour. After studying sociology and ethnography, she […]
After a Master in Advertising Communication at the University Carlos III of Madrid, my journey in the industry started in a vibrant Spanish agency known as El Baúl de las Piqué. There, I had the opportunity of working in the beauty sector for clients like Givenchy, KENZO and Benefit. Simultaneously, I was volunteering as the […]
