Lauren McIlroy is a Global Strategy Director at TBWA Neboko in Amsterdam. Over the past 15 years in creative strategy and brand building, she’s partnered with leading global brands across different categories with different challenges. Across Sport and CPG to Financial services and B2B logistics, her focus has remained consistent: shaping the conditions for meaningful […]
Gabriella is a Global Strategy Director shaped by creative agencies, trend consultancy, and the client side, a combination that gives her fluency on all sides of brands and culture. Over 15 years, she has lived and worked in Rio de Janeiro, São Paulo, Los Angeles, and Madrid, not just passing through, but absorbing each city’s […]
Lauren Mcilroy is a Global Strategy Director at TBWA Neboko. With over ten years of strategy experience, she’s worked across many disciplines and in multiple markets including New York, London, and now Amsterdam. She’s spent her time in strategy building some of the biggest brands in the world including adidas, Philips, and Dove. Some of […]
