Mats Rönne is a Swedish marketing veteran who has worked across most sectors of the industry. As a client, he has been head of global brand management at both Ericsson and Electrolux, CMO for the residential business of Skanska as well as for the digital magazine app Readly. Mats also has considerable media experience, mainly […]
Niklas Bondesson Ph.D. is a senior advisor at The North Alliance, a leading Nordic-based network agency. With 15 years of experience in advising organizations on communication and brand strategy, he has worked with prominent companies such as IKEA, Scandinavian Airlines, Klarna, and H&M. Additionally, Niklas founded the Effectiveness Committee at Komm! (the Association of Swedish […]
