Benjamin Pleißner Head of Strategy at HeimatTBWA in Germany. He studied International Marketing at the Fontys International Business School in the Netherlands. Before joining HeimatTBWA he worked at BBDO, Ogilvy and Saatchi & Saatchi. Working for national as well as global brands such as Allianz, Aldi, Continental, Ford, KFC, Mars, O2 and Toyota. As a Planner he helps brands connect to people. Moreover, Ben is guest lecturer for different universities and regularly publishes articles in marketing magazines and text books.
