Luka is the CCO of Publicis Groupe’s office in Slovenia. He has been in the storytelling business since the age of seven, when he wrote his first story about a dog detective, and has been in the advertising business for over 15 years. As a true crime enthusiast, he loves solving riddles – during the day, mainly in the form of advertising briefs.
He holds the record for the most “Creative Director of the Year” titles in Slovenia. He has also received numerous local, regional, and international awards, including Eurobest, ADCE, Golden Drum, Euro Effie, and many others.
In the past, he served as Jury President of the Slovenian national festival and regularly participates as a juror at various international and regional festivals.
