Michele Frigerio, Marketing Director, Nespresso

Marketing director with 20 years of consolidated expertise in leading global brands across FMCG (L’Oreal), telecommunications (Vodafone), and direct-to-consumer food luxury  (Nespresso). 

Deep knowledge in brand strategy, portfolio management, strategy with a strong commitment to brand elevation, product innovation, digital and omni-channel customer experiences, P&L management, and leadership. 

Currently, as a Marketing Director at Nespresso HQ, i drive innovative brand strategies, marketing campaigns that resonate across digital and offline platform, enhancing customer engagement and loyalty, for the Europe zone. 

I am passionate about fostering change, nurturing innovation, and developing talent. My approach is always enthusiastic, curious, open-minded, and results-oriented. I am dedicated to integrating sustainable practices within the marketing domain, ensuring that business growth aligns with environmental stewardship. 

I am happy to bring a strategic perspective, a deep understanding of global market dynamics, and a strong drive for excellence.