Rob Hobart is Marketing Director of Asahi UK, the 5th biggest brewer in UK with brands in the portfolio such as Peroni Nastro Azzurro, Fuller’s, Cornish Orchard’s and Pilsner Urquell as well as the eponymous Asahi Super Dry.
Rob has spent 6 years in UK and international roles with Asahi and previously lived and held leadership roles across 4 continents, predominantly in the drinks industry across a 30 year career. Rob has extensive experience of building both global and local brands across different markets and cultures and loves the intersection of insight, rigour and creativity to solve brand problems and drive growth.