Senior Marketing Director with 15 years of experience spanning local, regional, and global leadership roles across marketing, brand, category management, and commercial functions at industry leaders such as Procter & Gamble and Visa. His career has been shaped by living and working across the UK, Poland, Switzerland, Hungary, and Mexico. A multiple time Effie juror […]
Making sure the work works—everyone’s intent, Kieran’s responsibility. As Head of Effectiveness at Mother, he ensures that the intangible value of strategic and creative thinking is applied to generate tangible value for clients. Building the tools, habits and ways of thinking that teams use every day has embedded effectiveness into how Mother and its clients […]
Lidija Rakuša, Marketing Director at SPAR Slovenia, has extensive experience across various fields of marketing, public relations, and sales, with particular expertise in marketing strategy, media planning, and digital communications. She has worked both in marketing (DDB) and media agencies (OMD, Omnicommedia Group) as well as on the client side, where she has especially distinguished […]
Heidi Kananen (MSc Econ, MSc Soc Sci) is the CEO of Valve One. She trains companies in the business applications of AI and is the author of the book “AI: New Tools for Business.” Her previous experience as a Commercial Director, financial management consultant, and business advisor brings a strong business focus to her perspective. Heidi is […]
Hafida Abahai-Almarini has worked for over 2 decades at notable (inter)national PR & marketing communications agencies, of which 7 years as Managing Director Weber Shandwick in The Netherlands. Throughout her career, Hafida has worked with leading brands and institutions such as Dove, Max Mara, Garmin, Philips TV & Sound, Make-a-Wish Foundation, Barbie, Remington, and many […]
Geraldine is a strategic leader with over 25 years’ experience in the advertising industry, having started her career in 2000 and building a long-standing career with Publicis Dublin. She progressed through senior leadership roles to become Managing Director in 2021, following her appointment as Chief Operating Officer where she led a significant business transformation across […]
Emma has worked in advertising for over twenty years; she started her career as a copywriter with Ogilvy, she moved quickly through the creative ranks and was a Creative Director in Ireland’s most globally awarded agency – Rothco. In 2020, Emma made the lateral move into Strategy becoming Droga5 Dublin’s CSO. Emma has created award-winning […]
“Ecem’s background in social psychology underpins her interest in what drives human behaviour and how this shapes the way people respond to brand communications. As Global Creative Thought Leadership Manager at Kantar, she creates content that translates evidence based intelligence on advertising effectiveness into practical insight, helping brands make better creative decisions at scale to […]
Ciprian Postelnicu is a senior marketing communications and media strategist with over 15 years of experience, spanning both client-side and agency environments. He currently leads Media & Total Connections Planning at PepsiCo for East Balkans, where he oversees an eight-figure media budget and drives integrated, multi-year communication strategies across the full brand portfolio both for […]
Adam is the Head of Strategy at MullenLowe GGK, where he leads the strategy department in delivering comprehensive brand, communication, and marketing consultancy for a diverse client portfolio. With a background in Sociology and early career roots in market research at TNS/Kantar, Adam spent eight years at the independent agency MADE BY VACULIK. As Head […]
