Karen Owen is the Chief Growth Officer Europe & Pacific Developed Markets for KraftHeinz, home to the some of the most iconic brands in the world including Heinz, Kraft, HP Sauce and Amoy to name a few. Karen is a distinguished marketing professional with extensive experience in leading major global brands to new heights. A […]
Katarína Pšenáková is a communications and creative projects specialist based in Slovakia, working at the intersection of culture, brand and social impact. She develops narratives and campaigns across PR, social, and integrated communications, bringing ideas from insight to execution. Her work includes Tesco’s 17 November campaigns that connect everyday shopping with the values of democracy. […]
Katerina Todorovski is Head of Brand Marketing at BCR (Banca Comercială Română), part of Erste Group, where she leads the brand strategy and marketing direction for both BCR and George, First Intelligent Banking. With over 20 years of experience across telecommunications, FMCG, and banking, spanning both agency and client-side roles, she brings a strong, holistic […]
Katia Fragkou is a senior brand and communications leader with over 20 years’ experience shaping some of the world’s most recognised FMCG and spirits brands. She is currently Global Head of Brand Communications at Pernod Ricard, where she leads global creative and communications strategy across the Pernod Ricard portfolio Across her career, Katia has built brands […]
I’m a brand strategist and innovation manager with 6+ years in FMCG marketing. I’m currently in brand innovation for Schwarzkopf GLISS at Henkel, working across the full process from consumer insight and concept development through to campaign strategy and launch. Before this role, I spent time in consumer insights at Henkel and in an innovation […]
With nearly 20 years of experience in crafting and activating employer brands and researching labor market expectations in the Baltics and Finland, Kersti is a strategic employer branding expert, thought leader, and a dedicated developer of the field since 2007. She is the founder and CEO of Instar, the leading employer branding agency in the […]
Making sure the work works—everyone’s intent, Kieran’s responsibility. As Head of Effectiveness at Mother, he ensures that the intangible value of strategic and creative thinking is applied to generate tangible value for clients. Building the tools, habits and ways of thinking that teams use every day has embedded effectiveness into how Mother and its clients […]
Klára is a Client Service Director at ResSOLUTION Group, where she leads a team that helps brands answer key questions related to their performance, consumer relationships, and the effectiveness of marketing communication. She designs research frameworks and oversees the entire process from the initial brief to actionable, practical recommendations. Her expertise focuses on measuring brand […]
Kristýna leads strategy team and is part of agency board in VML Prague. During last 15 years, she has gained experience in agencies like DDB, local strategic consultancy boutigue and also on the client side. There she has helped to disrupt the bank category by launching challenger brand Air Bank. In her free time, she enjoys family […]
Kseniia Mykhailenko is a Senior Marketing Manager at McDonald’s, responsible for brand and menu marketing across the Czech Republic, Slovakia, and Ukraine. She leads the development and execution of strategies that balance global brand priorities with strong local relevance. Before joining McDonald’s, Kseniia built her career in marketing, working with large brands and on integrated […]
