Lisa Lugo

Lisa Lugo is SVP of Marketing & Creative Solutions for Live Nation’s Brand Partnerships Division. She has built the UK integrated marketing practice from the ground up, building a new team across brand solutions, creative + design, research + fan insights, and strategy. Lisa has instigated and launched initiatives that promote Live Nation as a forward-thinking strategic partner and marketplace leader year-round, […]

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Ljiljana Ivošević

As Strategy Director at Omnicom Media Croatia, she brings extensive experience in advertising in the Croatian market, working across a wide range of brands and categories. With a background in sociology, she is particularly interested in how social change shapes consumer behaviour—and how it continuously reshapes the way brands need to show up in media […]

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Lotte Jones

Lotte Jones is the Deputy Head of Planning at VCCP London. She focuses on partnering with brands to ensure creative work populates culture while delivering rigorous business and real-world impact. A champion for work that works, Lotte joined the 2025 Effie Europe conference as a Gold winner for O2’s “Daisy vs Scammers,” and is looking […]

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Lucas Conte

Luca is specialized in brand and customer-experience strategy. He worked as a strategic planner for 23 years across Europe and Asia. In his role of Chief Strategy Officer at Serviceplan, he is helping brands to grow by elevating cultural relevance and putting consumer sentiments at the core of every experience, working on clients such as Lufthansa, BMW, Telefonica […]

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Lucía Angulo Pascual

With more than 25 years of experience, Lucía began her professional career at Canal+, joining Shackleton in 2004, where she held various positions of responsibility over 19 years. In addition, she became a partner of the agency in 2008, a role she maintained until its sale. After the acquisition of Shackleton by Accenture in 2019, […]

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Luka Bajs

Luka oversees creative talent and ambitious clients at SHIFT Ljubljana as the agencies’ Executive Creative Director. He has been in the storytelling business from age 7, when he wrote his first story about a dog detective, and has been in the advertising business for over a decade. As a true crime enthusiast, he loves solving […]

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Maciej Reszczyński

Senior Marketing Director with 15 years of experience spanning local, regional, and global leadership roles across marketing, brand, category management, and commercial functions at industry leaders such as Procter & Gamble and Visa. His career has been shaped by living and working across the UK, Poland, Switzerland, Hungary, and Mexico. A multiple time Effie juror […]

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Madalina Moraru

Mădălina Moraru is an Associate Professor PhD., Director of the Advertising and Digital Communication Master’s Program, and Vice-Dean of the Faculty of Journalism and Communication Sciences at the University of Bucharest, Romania. With more than 18 years of experience in teaching advertising, she is an active member of Edcom–EACA, ECREA, and ESA. Between 2010 and […]

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Mads Viksnins

Associate Strategy Director at Uncle Grey with 17 years of experience shaping creative strategy, campaign architecture, and brand storytelling.  I specialize in turning sharp insights into clear strategic platforms that unlock bold, effective creative work. My background spans brand positioning and integrated campaigns, with a strong track record of helping teams transform complexity into simple, […]

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Mafalda Quintela

Mafalda Quintela is a Creative Director with over 15 years of experience shaping brands, campaigns and all sorts of ideas. After building her career across some of Lisbon’s leading agencies, she co-founded Mafalda&Francisco with her long-time creative partner. Mafalda&Francisco is an independent creative direction duo working at the intersection of branding, communication and experience, focusing […]

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