Active in the advertising and media industry since the early 1990s. Has led MullenLowe Media as Managing Director since 2003. Board member at SAR and a juror of advertising and media competitions in Poland (Effie, Innovation) and abroad (Eurobest, Effie Awards). In 2024, she joined the Programme Council of Insummit Festival, one of Poland’s largest […]
After more than a decade in creative leadership earning many local and international awards, he transitioned into strategy to better align with the evolving needs of clients and brands. He made this shift during a period of transformation in the industry, as Y&R, Wunderman Thompson, and local agency C-Section (which was acquired by WPP in […]
Felicia has worked in advertising for over 15 years, starting as a Client Manager and later as a Client Director in various agencies like Cayenne, Grand Union- Full Six, and The Big Now.Her experience spans cross different industries, with both local and International clients such as Shiseido, Media Markt, Bulgari, Morellato, Danone, FOX Channels.Over time, […]
Ok, I’ll admit it: I’m a permanent eavesdropper. I never listen to music or podcasts on public transport. Instead, I’m listening to you explain why you finally started investing instead of letting your money sit idle, or dissect last night’s argument with your partner like it’s a post-campaign analysis. Why? Because as a strategist, I’m […]
Fiona McArthur is Chief Growth Officer for Dentsu Creative EMEA, where she leads growth strategy, commercial transformation and market integration across 26 markets. With more than 20 years’ experience in world-leading creative and communications businesses, she is known for driving growth by harnessing the intersection of creativity, innovation and commercial discipline. Her career spans senior […]
Floris Adriaenssens (b. 1987) has been working on major national and international clients at agencies including Publicis Groupe, AKQA, and LDV United. Driven by the ambition to seamlessly connect brand and communication strategies into impactful campaigns, he has built up not only creative recognition, but also a strong Effie track record: with gold for Polestar (2021) […]
Francesco Caccamese is the strategy director at Serviceplan Belgium. In the 22 years he has been active in advertising and consulting, he has provided his services to an array of clients, from automotive powerhouses like Fiat Chrysler and BMW, to FMCG, to telecom, financial services, and more. Besides his engagements to commercial brands, Francesco has […]
Marketing and branding leader with 20+ years of international experience, driven by a simple belief: great brands are built at the intersection of data, creativity, and deep consumer understanding. Today I lead Media and CMI at Haier Europe transforming insights into actions that drive marketing impact and product innovation. Previously Global Brand Director at Acer, […]
Frank is passionate about deciphering consumers needs and aspirations, having spent 29 years in Consumer & market intelligence: from countless nights attending focus groups behind one-way mirrors, to observing consumers all over the world doing their beauty routine in their bathrooms, to analyzing millions of social media conversations with AI. His journey began with automotive […]
Frank Dittrich is Managing Director of BBDO Düsseldorf and Co-Chief Operating Officer of BBDO Germany, one of the country’s most awarded creative agency networks. As a Member of BBDO’s Executive Committee, he bridges creative leadership with operational excellence, driving both the day-to-day performance and the long-term strategic direction of the agency. Digital has been Frank’s […]
