Kay McCarthy is a senior communication, planning and insight leader with over 30 years’ experience delivering effective, insight-led marketing and communications strategies for major international brands, destinations and public-sector organisations. As Founder of leading strategy agency MCCP , Kay leads insight-driven strategy programmes that underpin communications effectiveness across multi-market and audience contexts, with depth in […]
A builder at heart, she grows brands from the inside out. With degrees in Economics and Political Science, she mixes analytical rigor with a love for culture, creativity, and human behavior. She’s led iconic brands—Timișoreana, Ursus, Peroni Nastro Azzurro, Kozel—across 40 markets, turning insights into campaigns that connect and inspire. At Raiffeisen Bank Romania, she […]
Shanine Chaudhry is a senior leader in advertising effectiveness and brand strategy at Kantar, helping brands drive growth through more impactful marketing. She advises leading regional and global brands on how to deliver communications that drive measurable business results and long-term brand growth. With many years of experience in strategic consultancy across a multitude of […]
Nikolett Blaskó is founder and CEO of ACG, one of Hungary’s leading independent agencies, known for its strong focus on effectiveness and business impact. Under her leadership, ACG has become a standout performer at the Effie Awards, winning multiple Gold and Platinum Effies and earning the title of Most Effective Independent Agency of the World […]
Renata is a seasoned Data & Analytics Director with over two decades of dedicated expertise in market and data research. Her extensive career spans marketing research agencies, the finance sector, and data consultancy, where she has consistently leveraged insights to shape brand strategies. Since 2014, Renata has been at the forefront of media analytics leadership, […]
Tim Craig is Managing Director of mReaction, an integrated B2B marketing agency based in Amsterdam and Manchester. He specialises in turning brand strategy into measurable commercial growth across European markets. He built his career in agency (clients including Toshiba, BSkyB, Fortis Bank) and in corporate telecommunications with senior roles at Liberty Global (Virgin Media, Telenet, Ziggo), leading […]
Tugce Aksoy is the Global Brand Director of the Magnum Ice Cream business, leading one of the world’s most iconic indulgence brands. With over 15 years of experience building love brands across markets, she has helped shape a €2B+ business into a culture first powerhouse, blending commercial rigor with creative ambition and driving consistent growth. […]
Thomas Tougard is a recognized expert in brand development, creative excellence and performance measurement. He is today heading Consumer Insight Ferrero in Europe, where he leads strategic insights, analytics and creative & media performance workstreams, as well as Innovation insights. Over the past decade, Thomas has been closely involved in most of Ferrero’s creative development […]
